The hair
obsessed.
A boutique salon in South Weymouth led by Keilia Silva, blonde specialist and licensed cosmetologist with 20+ years on the South Shore.
A transformation,
built around you.
Every detail is considered—from the shape of the cut to the dimension in the color. The result is polished, personal, and designed to grow out beautifully.
We do not chase trends. We chase the right answer for the person in our chair. Color that fits a face. A cut that respects how someone actually wears their hair.
— Keilia Silva, Founder
The
menu.
Every appointment is shaped around your hair, goals, and routine. We will discuss the right service before we begin.
Hair Cut
Precision, personalised.
Every cut begins with a real conversation. We look at your face, your routine, and what has never quite worked before. Then we cut.
Hair Color
Full spectrum, zero damage.
Single-process, root touch-ups, gloss treatments, and correction for when a previous job went wrong. Formulas chosen for your history, not just your reference photo.
Highlights & Balayage
Keilia's specialty.
Hand-painted balayage, foil work, and lived-in blonding that grows out beautifully. This is what fills our Instagram and books three weeks out.
Hair Treatments
Protection, first.
Bond builders, deep conditioning, keratin, and scalp care. Add to any service, or book on its own when hair needs a proper reset.
Meet
Keilia.
Keilia Silva brings 22 years of experience to the beauty industry, with a deep specialization in blondes, color, and haircuts. She stays at the forefront of her craft by regularly taking classes in New York and Brazil, ensuring her clients always receive the most current techniques.
In 2025, Keilia purchased Attractions Hair Design from its founders, Love and Joanne, who remain active and beloved partners in the salon. She works with top professional brands including L'Oréal Professionnel, Truss, and Kérastase.
"Color is not just how it looks the day you leave. It is how it looks in six weeks, and six months. That is what I think about."
— Keilia, in conversation
My hair is not damaged from the blonde. My curls are still soft and defined. Keilia really knows what she is doing.
"Great service from people who really care. They take the time to understand what you actually want."
Sarah K. · Google"Warm and friendly atmosphere. The work is top tier — and my hair has never looked better."
Jessica P. · Yelp87 Pleasant
Street.
Reserve
a chair.
New clients include a complimentary 15-minute consultation before any major color service.
The
work.
Every photo is real work from our chairs. No stock, no filters, no retouching. This is what to expect when you book with Keilia.
@attractionsbykeilasilva ???
Boutique hair design in South Weymouth, Massachusetts. Keilia Silva and team. Specializing in color, balayage, and cuts that last.